It’s not you, it’s me.

One pack with over six million possible variations. Options so plentiful, it made these loveable companions split… in how they designed their packs.

Known for their blokey banter, irreverent humour, and love of the outdoors, Jack Steele and Matt Ford bring their trademark chemistry and individuality to the campaign, showing how Kathmandu’s most versatile and customisable pack yet adapts to any personality, mood or mission.

The hero film uses lush fashion visuals and the guy’s classic comic timing to create a break-up story that proves sometimes you need to go your own way to find yourself.